Marketing for the Young Surgeon: Why Understanding Marketing Is Important

Presented by Fernando Lamounier, MD, FACS
(Recorded February 2017)

During this webinar you will learn key concepts you must know to grow your practice regardless if you are in academic or private practice, are employed by a hospital or are in a country where medical marketing is restricted.

Learning Objectives

In this webinar, you will hear about:

• The 3 pillars of a successful marketing strategy (both online and offline)
• The strategic marketing formula for maximal patient engagement
• Marketing automation
• Common mistakes to avoid
• The 3-step Campaign (that you will able to implement immediately)

About Fernando Lamounier

Fernando Lamounier, MD, FACS, is a practicing heart surgeon turned international marketing strategist, consultant, copywriter, speaker, and entrepreneur.

He is the founder of SproutPoint Consulting, and creator of the Medical Marketing Academy™ where he helps physicians like you implement a 100%-customized, automated marketing system that works so you can grow your practice exponentially and have the life you deserve after working so hard to become a surgeon.